Our video is completed and edited, but we still need to make a few minor changes and add a clip of music at the beginning and the end. We met with Dr. Rob for a few minutes after class and talked to him about the length of our video - right now it is 2 minutes and 2 seconds. We are going to run a few more seconds longer because we want to add a piece of video clip from Animal House at the end of our video. Our team will meet again on Thursday, April 15th at 1:00 in the Fireside Lounge, next to the cafeteria. By then, we hope that the editing is completed and we will view and comment on our finished video.
Below is our script and our tool set comments about our video, enjoy!
OUR SCRIPT FOR AMSC
P1 = PERSON #1= Erica (student from Champlain)
P2 =PERSON #2 = Denise (Jazzman’s mug)
#3 P3=PERSON = James (tray)
P4=PERSON #4 = John (bike rider)
OPENING SCENE: ONE PERSON at OUR TABLE GROUP HAS A TRAY …meanwhile other persons, P1 and P2, have a look of confusion on their faces because of the TRAY on the table in front of P3 … only three people at the table – P4 will come into scene shortly)
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P1: HEY, WHAT ARE YOU DOING WITH THAT TRAY? DIDN’T YOU HEAR, CHAMPLAIN HAS RECENTLY DONE AWAY WITH TRAYS IN ORDER TO CONSERVE WATER AND IT ALSO HELPS CUT DOWN ON FOOD WASTE
P2: YOU DON’T SEE ANY OF US WITH A TRAY, DO YOU?
P3: TODAY, I AM AS HUNGRY AS A BEAR COMING OUT HYBERNATION, SO I WANTED TO LOAD UP ON CARBS, ESPECIALLY THE “LITTLE DEBBIE CAKES” BEFORE MY 5 MILE RUN, BUT I GUESS I DON’T REALLY NEED A TRAY …I WILL JUST MAKE A FEW EXTRA TRIPS TO THE TABLE IF IT MEANS CONSERVING WATER AND NOT WASTING FOOD.
NEXT SCENE: P4 comes running to the table and says,
P4: HEY GUYS, SORRY THAT I AM LATE. I HAVE BEEN BIKING TO CAMPUS TO CUT DOWN ON MY CO2 EMISSIONS. I HAVE TO SAY, PARKING MY BIKE HAS BEEN SWEET; CHAMPLAIN HAS DONE A GREAT JOB OF PLACING BIKE RAKES AROUND THE CAMPUS.
P4: ALSO, I FOUND OUT THROUGH CHRISTINA ERICKSON, THE SUSTAINABILITY COORDINATOR FOR CHAMPLAIN COLLEGE THAT IT OFFERS ACCESS TO SHOWERS FACILITIES IF YOU BIKE TO CAMPUS. THEREFORE, I USED ONE OF THE SHOWERS TODAY AND I MUST SAY, THOSE LOW-FLOW SHOWERHEADS ARE GREAT! I HAD HEARD ABOUT THEM BUT I HADN’T HAD A CHANCE TO TRY ONE YET.
P3: I HAVE TO AGREE, THEY ARE AWESOME … I HAVE THEM IN MY DORM. CAN YOU IMAGINE THE AMOUNT OF WATER THAT IS BEING CONSERVED?
P1: HEY, WHAT’S THAT?
P2: I GOT THIS IN JAZZMAN’S … ISN’T IT GREAT! NORMALLY, A CUP OF COFFEE IS $1.75 BUT IF I USE MY JAZZMAN MUG, IT’S ONLY A BUCK AND IT’S THE GREATEST TASTING COFFEE AROUND. ALSO, I ENJOY THE SMELL OF FRESHLY BREWED COFFEE WHEN I ENTER JAZZMAN’S, BUT BEST OF ALL, JUST THINK OF THE AMOUNT OF TRASH THAT IT CUTS DOWN ON USING A JAZZMAN’S MUG, INSTEAD OF A PAPER CUP EVERYTIME.
P3: ONE OTHER THOUGHT ABOUT THE JAZZMAN’S MUGS, YOU ARE EITHER A COFFEE MUG USER OR A TREE ABUSER!
NEXT SCENE: THE SCREEN GOES BLANK …EVERYONE IS QUIET AND THEN …
P4: WOO …. WHAT JUST HAPPENED?
P3: IT’S THE MOTION SENSOR LIGHTS; WE’VE BEEN SITTING STILL FOR A WHILE SO THEY TURNED OFF. ALL YOU HAVE TO DO IS WAVE YOUR ARMS AND THE LIGHTS WILL COME BACK ON. CHAMPLAIN HAS BEEN INSTALLING THEM IN THE CLASSROOMS AS WELL AS THE DORMS TO CONSERVE ELECTRICITY.
P3: WELL, I HAVE TO GET GOING; I HAVE MEDIA CLASS WITH DR. ROB.
NEXT SCENE: EVERYONE STANDS UP TO HEAD OUT …P2 needs to be looking at P3… then
P2: SINCE YOU HAVE THE TRAY, WOULD YOU MIND PICKING-UP THE TABLE?
P3: NO PROBLEM, I WILL THROW IT ALL OUT (pause)
……………P1, P2, P4: Stop in their tracks, turn back towards P3, and look at P3 AND P3 says,
P3: WAIT, DID I SAY THROW OUT …. I MEANT RECYCLE AND COMPOST!
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In our video, the following tools are used:
BRAIN: Limbic – images and music
TRENDS/SHIFTS:
Epistemological Shift – (from word to image) --- we took our script and put it into an image, our video
Technological Shift – (from analog to digital) ---we watched our video on our personal computers
Personal Shift – (from mass to personal/participatory) --- posted to our AMSC blog, video posted to UTube
PRINCIPLES:
Reality Construction – What stories are not being told? Champlain still has a ways to go in energy conservation and reduce carbon and waste
Production Techniques – What kinds of production techniques do this media use? It uses such production techniques as camera angles, lighting, editing, sound, symbols.
Value Message – What kinds of value messages do this media promote? Messages portrayed in the video are positive and what kinds of sustainability is happening on the Champlain College campus.
Ownership – Who or what owns this media project. Our team, ASMC, owns this media project.
Individual Meaning – What differing meanings might other individuals or groups find. Other individuals or groups might find that Champlain is not doing enough or not soon enough to become more sustainable, a green campus.
Emotional Transfer – What emotions does this media tap. What might we consider if we think more deeply about this media? The emotions that this media taps is humor, positive aspect in regards to becoming a “green” campus, and educational information.
Pacing – What do you observe about this media upon reflection (after showing media multiple times, slowing media down, or stopping media regularly for discussion)? Our team observed the errors made in our video, but we still think it was well produced with what we had to work with as well as the amount of time we had to produce the video. When first shooting our video and then watching it, we could see our mistakes, and we knew what we needed to do in order to correct them. We wanted our video to meet the “three “S” …Short, Simple, Sophisticated.
PERSUASIVE TECHNIQUES:
Plain Folks – college students making and being in our video
Big Lie – Champlain does not have motion sensor lights installed in the cafeteria yet
Big Lie – Jazzman’s doesn’t have the greatest tasting coffee around
Bandwagon – everyone is doing it, no longer using a tray
Symbols – Tray, Jazzman Mug, Little Debbie Cakes buried under all the food on the tray
Rhetorical Question – Can you imagine the amount of water that is being conserved?
Hyperbole – Jazzman’s serves the greatest tasting coffee around campus
Either/Or - …you are either a coffee mug user or a tree abuser
Humor – hungry as a bear coming out of hibernation, loading up on Little Debbie cakes, coffee mug user to tree abuser, Animal House Clip
Warm Fuzzies – the little Debbie Cakes and the smell of freshly brewed coffee
Nostalgia – James and Denise remember when the cafeteria used trays daily
Testimonial – Christina Erickson, the Sustainability Coordinator, for Champlain College
Timing – Denise and Erica have a look of disgust on their faces when James comes to the table using a tray, which is packed with food.
Looking good here, team.
ReplyDeleteI look forward to seeing the final result...
Dr. W